I am even more junior then you (new blood and still in school) but it seems to me that any type of change is always started out with rejection and cynicism. It’s a historical fact! (http://en.wikipedia.org/wiki/The_Luncheon_on_the_Grass)

Do your co—workers read your blog? Because perhaps you have stepped closer to a victory because they are able to read your thoughts.

Social media is cheap, effective and honest (for the most part). I think it is a brilliant idea to give some of that illustrious control back to the people who actually buy the product. I think they call that web 2.0? (insert wink face emoticon that we all love to hate)

Once again, I am lower then the trenches. I am the people back at home saying you should do this and that.

Cheers!
Miranda